GHSA Bans High School NIL Collectives, Louisiana Teams Up With NIL Club, and More | Newsletter #255
Keep up to date on all of our newsletters and content by checking out past Optimum Sports Consulting Newsletters, and following us on Twitter!
This Monday Newsletter includes:
1. Georgia Bans High School NIL Collectives
2. LHSAA Partners With NIL Club
3. What’s coming up in the World of NIL
5. Legal Updates: House v. NCAA Settlement Potentially Being Filed
6. News/tips for administrators and student athletes
Major News
Georgia Bans High School NIL Collectives
The GHSA voted to amend its NIL policy regarding payments to prep athletes, focusing on curtailing any activity related to NIL collectives.
The new policy was voted in last Friday: “No student-athlete may be a member of nor receive compensation or any other benefit from a Collective or NIL Club. A Collective is defined as any group organized or existing for the purpose of compensating or benefiting an individual student-athlete or group of student athletes of a member school.”
Current student-athletes in Georgia protested the decision, sending a letter to the GHSA and media outlets about how the decision is discriminatory and discouraging to athletes trying to earn compensation as well as learn life lessons through these activities.
CLICK HERE to learn more.
Louisiana High School Athletic Association Teams Up With NIL Club
The LHSAA has partnered with NIL Club to provide an educational and compliant NIL experience for students.
The NIL Club primarily focuses on college football and creates business tools for athletes to launch paywalled communities where they share “behind-the-scenes content” with subscribers and boosters.
“This opportunity aims to create a healthy and compliant environment for high school NIL opportunities, providing all students with the tools and support needed to maximize their NIL potential,” the LHSAA said in a news release. “It also ensures that the amateurism bylaws and student eligibility is not compromised.”
CLICK HERE to learn more.
Other Notable Stories to Follow
Former NBA star Andre Iguodala pointed out the downfalls of NIL - LINK
The Athletic spoke with college basketball coaches about the truth behind the world of NIL - LINK
Duke Basketball commit Cooper Flagg is expected to be a top NIL earner - LINK
TCU’s Flying T Club NIL Collective signs U.S. Olympic athlete Hailey Van Lith - LINK
What’s Coming Up Next For NIL
July 24, 2024 | Florida State Board of Education vote to ratify NIL bylaw change
This Week | NCAA leaders set to finalize terms in House v. NCAA settlement
Legal Updates
House v. NCAA Long-Form Settlement is Expected to be Submitted This Week
Plaintiff’s attorney, Jeffrey Kessler, is anticipating the suit’s settlement to be sent to Judge Wilken this week.
After it’s submitted, the settlement will need to go through a formal approval process, which could take months, and during that time, class members and third parties will have the opportunity to reject.
The NCAA and Power 5 conferences voted to sign off on the settlement in May, with the second part of the settlement being about revenue-sharing, allowing institutions to pay $22 million annually to student-athletes.
CLICK HERE to learn more.
Optimum Sports Consulting is here to help.
For athletes looking for NIL insight and advisement, administrators and collectives looking for resources and facilitating a best-in class process, or agents looking to navigate the changing landscape, we’re here to help!
Message us now for a free consultation.
FOR ATHLETES
Notes for the Week
Olympic medalist and Florida Gator, Emma Weyant, signed an NIL deal with her hometown of Sarasota ahead of the Olympic Games - LINK
Oregon quarterback Dillon Gabriel gifted his teammates custom jewelry from his NIL deal with The GLD Shop - LINK
UCLA basketball player Lina Sontag will represent Germany at the Olympics and has signed an NIL deal with the German brand Betterguards, a next-generation sports tech company that is pioneering advancements in injury prevention, recovery, and athlete performance - LINK
USC football commit Julian Lewis announced his partnership with Under Armour for its “back to school” campaign - LINK
Tip of the Week: Make NIL Personal to You
Athletes can leverage their NIL deals to not only support themselves, but also give back to their community or teammates. Consider working with local businesses, international brands, or tech companies that align with your personal values and goals, while also showcasing your unique talents and interests. Partnering with companies that share your vision can not only benefit you financially, but also help promote and advance causes that are important to you.
FOR ADMINS
Notes for the Week
The University of Hawaii’s men’s basketball team becomes the first college team to sport an NIL jersey patch - LINK
Oregon head coach Dan Lanning tried to dispel rumors that his school has unlimited NIL funds - LINK
The University of Florida ranks #1 for schools with the most student-athletes with NIL deals - LINK
Tip of the Week: Playfly’s New CEO Spoke on Upcoming Changes to College Athletics:
“I would argue that the most profound change in this will still happen in the next three years. The next three years you’re going to see more business-oriented people, more business-oriented decisions about how they’re running their athletic departments that will take advantage of the real estate, take advantage of their IP, take advantage of this tremendous fan experience and fandom that is there, and the lifelong value of that fandom.
Schools are seeking guidance and direction to navigate a new financial world. What athletic departments need is not a one-off fundraiser, but rather the understanding of structures that will allow for sustainability. Exactly how revenue will be dispersed also continues to be a question weighing on schools, especially with uncertainty regarding how Title IX will apply. As schools prepare to share as much as $22 million annually with athletes, tapping into new revenue streams is paramount. Schools can now put corporate logos on football fields and may in the future add jersey patches. But there’s more potential.”
Thanks for Reading!
Keep up to date on all of our newsletters and content by checking out past Optimum Sports Consulting Newsletters, and following us on Twitter!